VISUAL CONTENT
We produce photography and video to tell unique stories that drive engagement
Creative Direction
Ideation and development of visuals for all mediums. Utilizing our global network of talent, we specialize in visual storytelling and on set direction for projects of any scale.
Production
Oversee all the details of a still or video production from casting and location scouting to managing the budget and meeting everyone's needs on set.
Curation
Source and secure rights to existing archival images or video for exhibits, books, galleries, and experiential events.
Our Work
Supreme Models Image curation by Sway NY for Abrams
Creative direction and production by Sway NY for Elle China, shot by Alexei Hay
Creative direction and production by Sway NY for Vince Camuto, shot by Corey Maywalt
Creative direction and production by Sway NY for HP, shot by Joe Pugliese
Production by Sway for MGM shot by Nigel Cox
Production by Sway for Yasso shot by Nigel Cox
Creative direction and production by Sway NY for The National, shot by Antonis Achilleos
Production by Sway for Midas, shot by Nigel Cox
Production by Sway for MGM shot by Nigel Cox
Creative direction and production by Sway for The Ritz-Carlton, shot by Diego Uchitel
About Sway
Nicole Hyatt & Rebecca Karamehmedovic spent years in editorial, visually crafting content. They’ve worked in a wide range of genres including celebrity, fashion, food, sports, travel and documentary. They now bring that same storytelling ability directly to brands. Based in New York City, they produce content worldwide.
We've worked with some of the best brands in the world
SWAY Is A Certified Women-Owned Business Enterprise
© 2017 Sway NY LLC.